Course curriculum

  • 1

    Business Foundation

    • DOWNLOAD: Your Business Plan Workbook

    • Section 1: Your Business

    • Section 1: Take Action in Your Workbook

    • Section 2: The Problem

    • Section 2: Take Action in Your Workbook

    • Section 3: The People

    • Section 3: Take Action in Your Workbook

  • 2

    Products & Services

    • Section 4: The Solution

    • Section 4: Take Action in Your Workbook

    • Section 5: Financials

    • Section 5: Take Action in Your Workbook

  • 3

    Sales & Marketing

    • Section 6: The Brand

    • Section 6: Take Action in Your Workbook

    • Section 7: Sales Process

    • Section 7: Take Action in Your Workbook

    • Section 8: Marketing Strategy

    • Section 8: Take Action in Your Workbook

  • 4

    Growth

    • Section 9: Validate

    • Section 9: Take Action in the Workbook

    • Section 10: Take Action in the Workbook

    • Section 10: Evaluation

    • Final Thoughts & Next Steps

  • 5

    BONUS TEMPLATES & EXAMPLES

    • TEMPLATE: Insight Interviews to Get to Know Your People

    • 10 TEMPLATES & EXAMPLES: Counselling Intake Forms

    • 6 TEMPLATES & EXAMPLES: Counselling Resources & Materials

    • TEMPLATE: Sales Message Planning Worksheet

    • EXAMPLE: Discovery Call/Interview Questionnaire

Pricing options

Explain how different pricing options might be valuable to different segments of your audience.